LET YOUR NEXT TRADE SHOW BE A SUCCESS.
Trade shows offer a cost-effective means to meet with key executives from exhibiting companies. The Global Investment Attraction Group, Inc. team can make your next trade show successful. Something is a success when the outcome turns out well, so we guarantee a minimum of six meetings, or the next trade show is free! The best part is, we have put a new strategy in place so you can get more for your money: Not only do we contact the exhibitors on your behalf, but also any companies that may be attending.
The Paris Airshow is a great example we recently did for our client. Our team contacted 2-3 executives in each company exhibiting, plus sub-suppliers to Airbus and Boeing. Some responded stating they were attending and wanted to meet, and others responded saying that they were not attending the show but were interested in scheduling a digital meeting to speak with our client. The result was eight meetings at the show and six digital meetings, for a total of fourteen qualified prospects!
Let us use this effective strategy to make your next trade show a success! The campaign includes creating a simple dynamic, responsive, and engaging website designed specifically for your target audience. The website link is embedded within an email message that we deliver using our state-of-the-art digital marketing strategy, as we have found this to be the most effective way of converting high-priority prospects into strategic business recruitment leads.
Upcoming TRADE SHOWS
OUR PROCESS FOR PROSPECTIVE MEETINGS.
Throughout the duration of the project, we assign two associates to assist the client during each marketing campaign, a primary who will head your project and a secondary to assist. These associates closely monitor your project, scheduling and arranging meetings at the trade show, and will notify you immediately of any changes.
We thoroughly vet each interested company to verify that they:
- Meet your targeted industry criteria.
- Plan to expand or relocate within the next two years and be willing to consider your region.
As new meetings are confirmed, you will receive a company information report and itinerary. This report will contain key information about each company, such as company name, direct contact’s name, title, meeting date and time, phone number, email address, physical address, and website. Calendar invites are also sent to all parties, providing direct contact information and an email notification before the meeting.
A qualified prospect is defined as: “A key executive of a company within your target industry who is considering expanding or relocating within the next two years, willing to consider your location, and willing to speak with you.”